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How to Fish Online

When you first start fishing on this vast ocean of Internet business opportunities you can end up being caught by the fish. I know I have. How do you learn how to be the hooker and not the hookee without paying $20 for the chance to pay $200?

You read a lot online. You test the water with small amounts of money that you can afford to lose, knowing you may lose.

After you have read the so-called secrets of internet marketing from several sources you will realize that to build a profitable business online you need:

1) Your own domain 2) An intelligent website. You will have read hours online about what that entails. 3.) Your own ezine 4.) Affiliates and Associates 5.) Autoresponders 6.) Back-end products 7.) Effective search engine submission techniques 8 ) An automated system to keep it all going

All this takes an inordinate amount of time, talent and money. Yet it's done every year. Meanwhile, you just want to make some money helping these guys who are all set up, right? They're fishing for you, tossing their hooks all over the place. Some of them are really good and will make you money if you focus on them.

How do you know which one? First, choose one that interests you. Second, choose one that you can afford, especially if it requires monthly payments. Third, avoid all that don't accept credit card payments. Fourth, drop immediately as soon as you smell a rat.

For example, I made the mistake of promoting Web Direct. I objected to the requirement of a money order payment for the first lesson, but because I thought it came from Declan Dunn, I sent for it. To my dismay, it was a copy of Declan's material without a name. It ended up being little more than an advertisement for software. Immediately I stopped promoting it and took no money for it. I lost my investment.

There is one important point I want to make here. Can you guess?

Find one good fishing hole first, fish in it consistenly, and you'll be the hooker, not the hookee.

Evy Cole Turrill, editor SELLING SAVVY . . . ONLINE

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