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Google Patent Application - User Data As Part of Ranking Process

In this third article, we continue to dig into the patent application of Google regarding the method used to rank sites in search results. Interestingly, Google asserts in the application that it “might” consider user data as a factor in organizing search results. What Is User Data? Without being rude, you should already know what user data is as part of your site evaluation. Any owner of a sit. . .

Google Patent Application - SEO Highlights

The recent patent application filed by Google details numerous items the search engine uses to rank web pages. The specific application is summarized as: “A method for scoring a document, comprising: identifying a document; obtaining one or more types of history data associated with the document; and generating a score for the document based on the one or more types of history data.” The patent. . .

Google Patent Application - Linking

The recent patent application filed by Google details numerous items the search engine uses to rank web pages. The specific application is summarized as: “A method for scoring a document, comprising: identifying a document; obtaining one or more types of history data associated with the document; and generating a score for the document based on the one or more types of history data.” The patent. . .

Google Sued Over 'Click Fraud' in Adwords

On June 24, 2005, a lawsuit was filed against Google for alleged click fraud on the Adwords pay-per-click program. The Plaintiff, Click Defense, claims Google failed to enact appropriate measures to guard against fraudulent clicks resulting in unwarranted marketing fees. Click Defense claims it has lost over $5 million to click fraud. Click Fraud “Click fraud” is a term with a unique meaning on. . .

Google Cache – Why You May Want To Avoid It

Sites will take extraordinary steps to get every possible page into Google to enhance their page rank. In the case of the Google cache, this tactic can sometimes come back to haunt sites, particularly sites selling products. Google Cache Google copies everything it can get its dirty little spider robot on. Google stores these copies in a cache. The cache is simply a copy of all previous web pa. . .

Promote Affiliate Programs Through Your Own Google Adwords Campaign

Did you know that Forbes magazine has reported that pay per click ad sales are expected to increase to at least an astounding $8 billion by the year 2008? Pay per click though still unfamiliar to many, will be around for a very long time. One of the search engine giants to capture a lion's share of this market is Google through its Google Adwords service. A few ebooks like Google Cash and The . . .

Making the Most Out of Google as a Research Tool

Everyone know how to use the basic features offered by Google, but few make use of its advanced capabilities. Understanding what you can do with Google can shave hours off of your research time, especially when it comes to web site promotion. In this article I will show you how to use some of Google’s advanced features to make your SEO research more precise and effective. Preferences First thi. . .

Using Google

Thanks to a unique algorithm that produces most relevant results to any given query, Google has become, indisputably, the best search engine on the Internet. On the last count, Google has indexed over 4 billion pages and tackles around 200 million searches a day! A cluster of 100 thousand servers are used to store, crunch and spew out the query results with lightning speed that you are so accus. . .

Using Google

Thanks to a unique algorithm that produces most relevant results to any given query, Google has become, indisputably, the best search engine on the Internet. On the last count, Google has indexed over 4 billion pages and tackles around 200 million searches a day! A cluster of 100 thousand servers are used to store, crunch and spew out the query results with lightning speed that you are so. . .

AOL Gives Up The Ghost

The company that dominated dial-up Internet use is coming to grip with the future. As broadband use increases dramatically, AOL has watched subscriptions decline and advertising dollars move to Google, Yahoo and MSN. Facing approaching irrelevance, AOL has decided to act. AOL Reinvents In an effort to compete, AOL is reinventing itself as an open use portal. To date, AOL has always restricted. . .

Google – A Bit of History

The first question most people have is, “What the heck is a “Google?” It is a play on the word “googol,” which is the mathematical figure 1 followed by 100 zeros. Depending on the level of your love for math, this is either the greatest or lamest name for a search engine. Regardless, the clever kids at Google have turned it into a cultural standard. The Beginning Larry Page and Sergey Brin co-f. . .

How to search your PC with Google Desktop

In this era of Internet, most people are frequent users of computers. Many of us use computers through out the day, accumulating morasses of information in various formats, which include email, digital photo, word document, spreadsheet, presentation file, ebook, article, other downloaded files, music, visited web pages, and many others. We stuff them in multiple folders in our PC. Before . . .

Web Site Design – Focus, Focus, Focus

When creating a web site design, it is easy to fall into the trap of trying to be all things to all people. In reality, the key to a good web site design is focus, focus, focus. We Don’t Need No Stink’n Distractions It happens ever few weeks or so. I am sitting in front of the computer contemplating the meaning of life, i.e., why my numbers aren’t being picked in the California lottery. A frus. . .

Promote Your Website - Part II Search Tools

Many companies after spending a substantial amount of money on the development of their websites assume that once the website is published on the Internet, people will flock onto it and, therefore, do not take website promotion as seriously as the development part of it. Today, with millions of websites around, no matter how great your website is, if you don’t promote it effectively, you w. . .

Google Adwords – Manipulating Keywords For Success

As you probably know, Google Adwords is a pay-per-click solution offered by Google. As with other PPCs, you are given the ability to place your small advertisement on various platforms controlled by Google. While the platform provides you with a large audience, you must manipulate your keywords to generate success. Matching Options When running an Adwords campaign, you can and should define whe. . .

Promote your website using Newsgroups

At present there are over 3.3 billion pages indexed by Google, and that definitely does not cover the entire Internet. With so many competitors around, you sure have to use every conceivable method available to promote your website. Newsgroups can be very powerful tools in your web promotion endeavor if you use them actively. What is a Newsgroup? A newsgroup is a message board on the Internet. . .

New MSN search engine: How good is it?

If you have an online business or you just use Internet as one of your marketing tools, you know that how important are the search engines in your quest to get more targeted visitors to your website. The changes in search engine field can have unexpected outcome for your online endeavors. That’s why it is important to be well-informed on impending progress in this sphere. Microsoft has re. . .

Alexa Toolbar - The Ultimate Internet Tool

There are numerous tools available on the Internet to assist online businesses. A valuable tool that you should use is the Alexa Toolbar. Even better, this tool is free. Alexa Toolbar Founded in April 1996, Alexa.com was designed to provide an interactive web navigation system. The most impressive part of the platform, now owned by Amazon.com, is the free Alexa Toolbar. First released in 1997, . . .

Creative Search Engine Optimization – A Case Study

Search engine optimization this and search engine optimization that. You read and hear about it all day, but what about your site? While there are plenty of articles providing useful information, this article shows you how a real world example met with success. The point of this article is to emphasize creativity when approaching tough optimization situations. Problems for BusinessTaxRecovery.c. . .

The Site Map – Important or Not?

Have you ever visited a web site and noticed the "Site Map" button jammed somewhere near the bottom of the page? Ever click on it? Probably not. So, why do sites have site maps? The Site Map – Very Important In the old days of the net [about three years ago], experts proclaimed every site should have a site map. From their ivory tower, they proclaimed the site map as the extraordinary method to. . .

PPC Advertising – The First Step In A SEO Marketing Campaign

Often, sites view seo and PPC marketing as exclusive marketing techniques. Each marketing method has its advocates. In reality, both have a place in the Internet marketing process. If you intend to pursue a major seo effort, a PPC campaign is a critical early step. PPC For Testing Let’s say you have a site offering a service or product in the travel market. You’ve put together a healthy budget. . .

Search Like A Geek

Search Like A Geek Author: Jason OConnor Copyright: 2005 Some people search the Web like a Neanderthal standing before the Library of Congress steps grunting, “Me want food!” While other, more sophisticated searchers, act more like a person actually entering the Library of Congress, approaching the librarian, and saying, “Pardon me, please lead me to your books on agriculture and growing fo. . .

5 TOP Proven Ways Of Driving Traffic To Your Website As Used By Successful Internet Marketer

5 TOP Proven Ways Of Driving Traffic To Your Website As Practiced And Used By Successful Internet Marketer Around The World                                                     copyright @ 2005 Ben Tiew Would you like to get in on one the Internet's biggest secrets to getting visitors to your website for free? There are many “hidden” secrets that big-hitter "gurus" use to drive traffic to the. . .

Promote Your Website: Part III Link Popularity

Promote Your Website: Link Popularity What is link popularity? The quantity of links in different websites pointing to your sites is called link popularity of your website. The more popular is your site the more links you get from other websites and vice versa. Why is it so important? Links from high traffic websites furnish you with constant stream of visitors. Other website marketing effor. . .

Effective use of your online time

The Internet is increasingly becoming a major time killer for many of us. Involuntarily, we started to spend more time online than we really can afford. Here is how it goes: you were sitting at work, you needed to find some crucial information to finish that project at hand, you went on the Internet to look for the information, you run a web search or started browsing through web directory. . .

Secret Reasons Why Some Businesses Can Afford to Bid Crazy, Amounts On Pay-Per-Click Keywords!

The other day I was talking to one of my consulting clients on the phone about the return on investment from his Google Adwords campaign. And, he asked me a question that I get several times a week from clients and other online marketers. His question was… “Eric, how on earth can my competitors afford to bid over $4 per click for the number one position on the top keywords for my niche?! I can. . .

The Secret To Promoting Sites With Articles

Publishing articles on the Internet is a tremendous way to increase the number of inbound links to your site. As articles are assimilated into search engine indexes, they also begin to act as landing pages generating traffic for your site. Whenever possible, you should publish articles to promote your site. Article Content The content of your articles should be directed to the most basic eleme. . .

Select a Niche Market for Ecommerce

Choosing a carefully pinpointed niche market should be one of the first steps that an internet business owner has to take. A very common way of describing a niche market is ‘a targeted group of individuals with very specific and similar needs or interests.’ These people engage in similar activities and hence they would most probably demand the same goods or services to cater to their needs. Onl. . .

Effective importing-exporting with trade leads

Ever wonder, how some importers and exporters get suppliers and buyers from other countries so easily? After trying their hand on eBay an increasing number of people are looking for either a foreign supplier for the items they are trading locally or global buyers for the unique product that they sell. If you are one of them, or you have recently decided to explore import-export business opportu. . .

Domain Name - How To Pick One

Picking a domain name should be easy, right? Why, I’ll just use my business name. Not so fast, Sparky. A good bit of thought should be given to selecting a domain name. A Cautionary Note Picking a domain name is like getting married. You are going to have to stick with it till the bitter end. People that use your site will come to know it by the domain name. Repeat visitors will often simply ty. . .

Promote Your Website through Search Engines Part I

After spending substantial time and efforts the big day came when you finally published your website on the Internet. You are now ready to show your website to the world. But, with over a billion pages vying for traffic how do you make people visiting your site? Web promotion is an on going process. There are many methods of promoting websites, but, the first and foremost step that you ha. . .

Promote your website using articles

Internet is all about information! At any given time, majority of web users surf the Internet in search of some kind of information. That’s why it is only natural that marketing with the help of providing sought after information to web surfers should be a key method in your online marketing strategy. There are various ways of exploiting this effective and low-cost method of web marketing. One . . .

A Closer look at Using a Template Site. Is it Professional Choice?

So you need your site online and looking good, though your budget isn't the biggest? Well, this is what alot of new sites and companies face each and every day. You are looking for an alternate route to get your site online but don't want to break your bank account. Oh, there you go. You didn't think I would see you looking at one of those templates sites online. Go ahead browse around, I'll wa. . .

How One Word Or Even One Letter Can Boost Conversion Rates By Over 400%!

Recently I was reviewing the keyword specific conversion rate data of a consulting client of mine. I have been working with this client for a few months now, helping her improve the sales conversion rate of her website and we have had very good results, taking average conversion rates at her site from below 1% to just over 4.3%. (Your sales conversion rate is simply the number of unique visitor. . .

Attracting traffic with banner ads

Internet is an ever evolving business platform. Doing business on the Internet differs in a number of ways from every day brick and mortar business. Change here is more frequent, more dramatic and may have greater impact than in a conventional business. Success in this climate can only come from quick response to the changes. Look at web advertisement! Just in a few short years, we have . . .

How a Blackbelt Got Raped By a Bunch of NERDS!

I’ve got to tell you a funny story that happened to me recently… A few weeks ago, I was playing golf with a friend of mine who owns a chain of martial arts studios. While we were playing he began telling me about how he had just spent over $50,000 having a website designed to promote his business. He went on for over thirty minutes bragging about how beautiful the graphics and pictures were an. . .

How To Pull Profits From Your List Over And Over Again

Here are ways that you can take your new subscribers from just getting to know you to taking actions that make you money. Step 1. Give them more value once they subscribe. If you plan on at least 7-10 emails to your new subscriber that offer articles, cool resources, teleseminars on topics of interest, goodies they can download FREE, then you will have laid the groundwork for an important psyc. . .

Automate Your Internet Business for Passive Revenue In 5 Easy Steps

The amazing growth of the Internet has created new found opportunities for millions of businesses who previously would have never been able to compete in the global marketplace. Yet while the low entry and marketing costs have truly leveled the playing field for many entrepreneurs it has also created a staggering amount of competition. In fact, the average person, at least, those who live in me. . .

Starting A Business – The Three “P”s

There are a lot of factors to consider when starting a business. Primary among these are the three “P”s – Plan, Prepare and Persist. Plan After you have selected some ideas from your brainstorming to base your business around, create a plan of attack. List what you'll need before your business starts. What will your ongoing expenses be? Factors include rent, utilities, permits, licensing, legal. . .

Kids & Cell Phones-2

Kids & Cell Phones. By Robert Lett. 03-04 Find out more of what it's all about: www.robertlett.com/whatisit5.htm Is it safety? Is it security? Or is it just cool? Continued from the first: Kids & Cell Phones-1 3. Prepaid phones. Simple, you buy a phone and then buy minutes as you need them. Most will include roaming and nationwide coverage, ("Roaming" no additional fees for your . . .

Business Tools to Help You Run a Successful Business

Setting up a small business, whether web based or not, can be a very time consuming and difficult task. The increasing popularity of the Internet and the resources available has seen a massive increase in business tools to help you on your way. When setting up a business, even the best prepared among us will struggle to do everything and remember everything. It is very unlikely that we will un. . .

Real Estate Professional in the Palm of your Hand-2

Real Estate Professional in the Palm of your Hand-2. By Robert Lett ******************* CALCULATING YOUR POTENTIAL CASH FLOW When I go out to inspect potential real estate investments, I enter all the notes for that particular property under that property's name and address. Later at the hotel or on the spot, I can run the numbers with my HP-12C calculator (see below), and know if I'm looki. . .

Problems Adding RSS Feeds To My Yahoo – Feedburner Solution

In the last few weeks, adding feeds to My Yahoo has been next to impossible. Here’s a solution that worked for me with a feedburner feed. Why Won’t It Add My Feed If you have a blog, adding it to My Yahoo via a feed is a fairly standard option. To do this, you simply accessed your My Yahoo page, clicked “add content”, click “add RSS by url” and then entered your feed. At least it used to be th. . .

Points to Consider before Web Promotion

Doing business online is not as easy as it seems! You may have the notion, with millions of prospective customers being only a click away, all you need is to build an eCommerce website and you will start selling your goods or services. Nothing can be further from truth! Most of the Netpreneur learn this hard way! I have seen people abandoned their online business endeavors after having worked u. . .

How to Start a Business

Businesses come in all shapes and sizes. Some business owners started as kids, selling lemonade on the side of the street, while other business owners have bloomed later after years of careful planning. Whatever stage of life you're in, owning a business can be one of the most rewarding experiences you'll ever have. Starting a business is not for everyone though. Starting a business requires in. . .

Using a Business Mortgage to grow your Business

Using a Business Mortgage to Grow Your Business? So you want to be a Player? The real movers and shakers of America are always looking to move up the ladder of success. They also have a particular penchant for desiring to display their success through their purchasing power. You may have noted that some of the powerhouses of your city buy fancy cars, a flashy Rolex or two, and build the bigge. . .

What is Link Trading and How Do You Trade?

Link trading is the task of getting links to your site on other sites by trading.. umm.. links. This is done to get more traffic to you web site. Link trading creates more traffic in two main ways, increased search engine rankings and also from the traffic the links themselves generate from people clicking on them. Link Trading and Search Engines Trading links helps search engine rankings beca. . .

What a C.I.A. Black Ops Officer Taught Me About Copywriting

When I was in the Air Force, I had the opportunity to attend a very “special” training course taught by very “special” instructors. One of my instructors was a former Navy S.E.A.L. who had left the Navy to join the C.I.A. as a special operations officer. This guy had seen combat in several different theaters of operation, during many public (and some not so public) conflicts. One of the things. . .

B2B portal: A Business Platform to Ultimate Productivity Improvement

If somebody tells you that your present corporate website can be converted to a B2B portal which will help you significantly improve your company’s productivity in both of the two primary factors: Revenue Growth and Cost Saving, and that the portal can be launched in a matter of months with a very reasonable investment, what will be your reaction? Read on to learn how corporations all over the . . .

Local Businesses and Web Sites

It seems that most successful businesses these days have web sites, even businesses that service only certain geographic areas. On the web, where the market place is global, localized businesses can be at a great disadvantage. A Local Business Web Site Example Lets use the example of a car cleaning businesses. The business only cleans cars in a specific city, yet wants to use their web site to. . .

How to Gain and Retain Customers for your Online Business

It’s the most basic rule of business: you need to sell some to earn some. Salesmanship therefore, or the art of closing a sales, is of paramount importance for any business venture. After all, we can’t expect any earnings if we don’t make any sales. Winning customers is essential for the success of our enterprise. And this is also true for online businesses. In fact, some would say that win. . .

Silent Death…Are You at Risk?

Did you know that every year over 2000 people are sentenced to death without trial? But the verdict does not come from a jury of their peers or even an a Judge. It is read by doctors wearing little white lab coats in private offices all across the country. What’s even more disturbing is the fact that this sentence could have been avoided had the proper precautions been taken. We can trace the. . .

Just How Dangerous is Asbestos?

With the increase in the number of lung cancer cases in recent years, it is vitally important to educate ourselves on the risks and consequences of asbestos exposure which accounts for over 80% of all mesothelioma cancer cases; a form of cancer, caused by asbestos exposure, that can affect the lungs (Pleural form), abdomen (Peritoneal form), and even the membrane around the heart.. A hefty 2000. . .

Your Existing Clients. How a few Clicks & Good Response Time will Save You!

As you develop your company you will start to pick up clients online. This is when you will start seeing the rewards of your efforts but also when you will start to learn the lessons that will shape your company and its success down the line. This article is to show you how a few minutes of your time and a few clicks of your mouse will save you alot of headaches as well as stress. It is somethi. . .

Updating Your Web Site Efficiently

Many new webmasters, and even seasoned web designers, create web sites that are very inefficient in regard to updates. Updating your site keeps visitors coming back day in and day out, while at the same time giving search engines plenty to index. Yet if the task of updating your web site is not an efficient one, hundreds and thousands of hours can be lost. Using simple solutions, such as conten. . .

Why Use Lead Management Software?

Having a popular website, or popular company of any type, is entirely dependant on sales. Effective sales at that. Maintaining a healthy profit is key to the long-term survival of your web site or business and this means knowing the difference between your effective sales leads and your ineffective sales leads. Small Business Owner Lead management software is perfect for the small business own. . .

Email Marketing Campaigns

Email marketing campaigns allow you to get in front of your clients time and time again, at a fraction of the cost of printed mailings. E-newsletters also add value to your web site, can boost holiday sales and can make your marketing job easier. Added Value to Your Web Site Providing an informative newsletter adds value to your site and gives users another reason to visit. Posting archives of. . .

The Wonders of Content Management Systems

As you get serious about your web site, your time will become invaluable. A content management system is the best way to maximize your efforts What A Content Management System Does for You A good CMS system will allow you to update can entire site by making a change one time in the admin that can carry over to all pages of your site. This means you can change the menu, side bar, page bottom, si. . .

Web Design Firm: Professionals or Trouble?

Remember one thing that stays true. A Web Design Firm is only as good as their last design. My name is Anthony and I will be your guide today(saying this is a professional but fun voice). Ok, lets get down to business. A web design is there for one thing, remember this. That is to make money. Like most businesses they are offering a service to you in return for payment. Yes they do want you to . . .

Mesothelioma - Is Cancer Hibernating in You?

Imagine a disease that lays eggs inside your lungs. These eggs do not produce discomfort or coughing, they don't cause outbreaks or rashes or anything of the sort. In fact these eggs don't do anything except sit in your lungs and germinate for 30 to 40 years. After this time you begin to have a slight cough, a fever, maybe some cold sweats. You write it off as the flu and continue as usual . . .

Why Your Web Designer Should Know About Web Marketing

Many excellent web designers know next to nothing of web marketing, and this can be a big problem. Marketing a site in search engines requires that the site be designed in a search engine compatible format. Many beautiful sites do not fare well in search engines at all simply because of the way they have been designed. Here are some things web designers should know about web marketing. Load Ti. . .

Marking Your Spot in Cyberspace. - 3 Keys To Making Your Site Memorable!

As significate as landing on the moon was, your spot in cyberspace can be just as memorable. I find that the better looking and working a site is then the more it makes me want to come back and use it. When a person first lands on your website they need to be amazed at not only the design but the content and what you offer. Each part of your website should leave a mark in the visitors mind and . . .

Long Copy vs. Short Copy… If You’re Still Debating This, You’re Missing The Point!

I’ve seen this ongoing debate debate jump up again recently in several Blogs and message boards and I can’t help but laugh. It’s not a new debate… Ever since the long copy masters of the early 1900’s, people have been arguing for or against the practice. As a copywriter and conversion specialist, convincing my clients to test longer copy on their websites is often a very difficult task. After a. . .

Leading eCommerce Consultant Admits You Should Only Listen to One Real Expert!

Let me share with you a secret that most marketing experts and consultants don’t want you to know... (many of them don’t even understand this secret themselves.) The secret is... There is only one true expert who can show you how to drastically improve the effectiveness of your website and your marketing. With dozens of so-called guru’s, consultants and experts ready and willing to give you (or. . .

Email Marketing, A call to action is a Call

Email Marketing - A call to action is a “Call”. Successful email marketing campaigns are a result of “calls to action” that get results. What results are expected from an email marketing campaign? Usually they are either a click to a web site or a phone call to a 1-800 or 800 number. In today's spam controlled environment, many emails just do not get through, even those that are desired, dou. . .

You Don’t Have to be Amazon.com to Achieve 12% Conversion Rates!

That’s right. According to a recent study by Nielsen/NetRatings, Amazon.com converts 12.8% of its visitors into sales. Do you know how they do it? (I do…) I’m about to let you in on a little secret that 99% of online marketers (even most of the so called “experts”) don’t seem to understand… The smartest, most successful online marketers and businesses invest as much time and money into improvin. . .

How to Boost Conversion Rates, While Lowering Merchant Account Fees!

Using an Address Verification System (AVS) when processing your online credit card transactions can help to reduce the number of fraudulent transactions you receive. However, most online merchants don’t know that using AVS can also reduce your number of legitimate orders. Using AVS can hurt your conversion rates in two main ways. 1. If you set your AVS rules to reject all transactions that do n. . .

Finding Products to sell on eBay

Do you know how many people in US are earning their livelihood with the help of eBay? According to a new survey conducted on July 2005 by ACNielsen, a leading research firm, an astounding 724 thousand Americans respond that they rely on eBay for their main or supplemental income. Apart from these professional sellers, another 1.5 million people confirmed that they generate additional inco. . .

Web Hosting Basics by www.vipwh.com

Paras Shah Chief Technology Officer VIP PowerNet, Inc. Ph: (713)787-6501 Email: paras@vippowernet.com http://www.vipwh.com http://www.vippowernet.com http://www.thehostingguide.com Web Hosting Basics What is a Web Host? A Web Host is simply a company that provides you with server space for your website. This includes all of your web pages, graphics, scripts and files. When your web address is t. . .

Differentiate and Grow Rich: The Importance of a Strong USP

“With 50 other companies selling the same products and services, why should I do business with you rather than one of your competitors?” The number of competitors you face as an online merchant grows daily. If you can’t answer that one question, it’s only a matter of time before you go out of business. If you can answer that question and answer it clearly, communicating it to your prospective c. . .

Identity Theft: Oh No. Not Them

You'll never hear the end of it if you decide to press charges. And besides you're not even sure you really want to do that. They might pay you back the money. Not. The burden is on you to sort this mess out and the worst part is once a relative or friend steals your identity, it's almost impossible to trust them again. We hear about the high profile cases of hackers breaking into the databases. . .

Quick Strategies For Writing Your Essay Under Pressure

Most writing is done under time pressure. Yet, while the majority of students have to write in haste - with limited time, limited space and an instructor to please - few approach to this task systematically. Though, writing under increasing time pressure requires the ability to zero in one activity, turning all the strengths to successful fulfillment of this task in tight schedule. Pressure mak. . .

Ready to Sign the Lease Agreement?

Is Signing that Lease Agreement Right for You? The real estate market is booming across the United States, especially in select areas of California as well as Las Vegas. Even the sleepy town of Boise, Idaho is experiencing record breaking primary residential development. Where ever you happen to live, you have probably noticed it’s not so easy to get into that coveted house you have always dr. . .

Driving Traffic to a Crafters Web Site

Ok. So you’ve got your website done and stocked with your crafts that you have put your heart and soul into. So you sit back and just wait for all those millions of people out there to come and buy. You check your email, check your stat counter and still nothing. Then, you start checking your competitors sites, and look at how many you have to compete against. It just makes you want to scream. . . .

Analyzing Traffic – Visitors v. Hits

A key component to every web site is traffic analysis. When analyzing traffic, it is important to understand the difference between hits and visitors…and why both are important. Be One With The Log To analyze traffic to a site, you should be looking at your server logs. Server logs come in very raw data, but most hosting companies have interpreting programs that summarize the information into . . .

Visitors Leave After Seeing My Home Page – Aye, Carumba!

One of the keys to a profitable web site is analyzing your hits to visitor ratio. What does it mean if you have a low hit to visitor ratio? This article provides the answer. No Depth An effective means for analyzing web site traffic is to look at the number of hits per visitor for a time period. To do this, you simply divide the number of hits by the number of visitors for the time period in qu. . .

I Need More Money?...Profit Boosting Ideas

Of course you need to make more money. I've never heard of anybody complaining about making TOO much money (Note** If you do meet such a person call your local psychiatric ward and report an escaped mental patient). Want some ideas and quick? 1. Find one benefit your competition doesn't offer and use it as your main selling point. 2. Design your e-zine so it creates multiple free advertising . . .

Why You Should Start Your Own Online Business – The Power Of The First Step

10 to 20 years from now, most of us will regret for what we have not done rather than what we have done. Think for a moment, where will you be in 10 or 15 years? Who will you have become? How will you live? Now is the time to design the next 10 years of your life – not once they are over. The fact is most of us want to CHANGE but we AFRAID to make a first step to change. Many times people say t. . .

Here Come The Holidays – Ready, Set, Go!

Here comes Santa Claus…here comes Santa Clause… Yep, it’s almost that time again. As we head into September, every e-commerce site should be formulating a plan for the holiday season. Even the sites selling the, “I hate the holidays” t-shirts. Prepare or Be Doomed You may be thinking, “It is only September. I’ve got four months to get ready for the holidays in December.” Well, you’re wrong. Le. . .

Keyword Tracking

Keyword tracking allows a site owner to know what keyword searches are resulting in sales. Search term information can be logged into a database and presented to web site owners in a meaningful format. This data can be used to see which keywords are producing the most sales per search and to determine where to focus web marketing. What Search Engine or Web Site Knowing what search engine a sal. . .

The Power of Web Forms

Web forms allow site owners to gather information about their site visitors. Web forms can be as simple as an email newsletter subscription box, or as complex as an advanced ecommerce checkout page. Here are some tips on making the most of your web forms. Not All Web Forms Are Created Equal Some web forms are extremely basic and only email forms to administrators. Others are integrated into da. . .

How to Succeed in Business

Every one has their own definition of success. My definition of success is to be happy while working at something I believe in and am passionate about. Here are six steps I use to achieve my definition of success. Freedom - If you don't live in a country with freedom to pursue a living as you see fit, success would be difficult by my standards. I am thankful to live in a country that provides . . .

Sales and the Importance of Following Up

Sales are the life force of any business. Here’s an outline of the key factors in getting them for your business. Persistence Business owners and decision makers are typically very busy people. Often, the difference between making a sale and not making a sale is catching the decision maker at the right time. One of the best ways to catch a decision maker at the right time is to catch him or he. . .

The Effective Use of Business Lead Databases

Business lead databases are an incredible resource for any business wanting to generate clients. Leads are the life source of almost every successful business. Without leads you have no customers and without customers you have no sales, no referrals, and definitely no income. Business lead databases are essentially a huge resource of business leads. They are websites or companies that have a l. . .

Turn Your Web Site into a Lead Generation Machine

With a few simple steps, you can turn your web site into a lead generation machine. Here's how: Hook - Get your audience interested in what you have to offer. Make it exciting with catchy copy, and compelling graphics. Project professionalism and let you potential customer know how much better off they will be with your product or service. Direct - Tell your audience what to do. If you tell yo. . .

What Ecommerce Software Has to Offer

Setting up a website can seem a daunting task to many of us. Not everyone is proficient at building stunning, effective and dynamic websites; but if you have a product or a service to sell, then having your own website utilizing ecommerce software is one of the most fruitful methods of making sales. The Advantages of Ecommerce Selling your product online means there are no geographic limitatio. . .

Email Marketing Software Helps You Keep Track of Your Marketing Campaign

For an advertising or marketing campaign to run smoothly and effectively good organization is required; for larger emailing campaigns this usually requires some kind of email marketing software. However, email marketing software has a lot more to offer than you would probably imagine. Prospect Finder Finding prospects can be a very time consuming activity. Some email marketing tools allow you . . .

10 Killer Ways to Multiply your Sales

10 Killer Ways To Multiply Your Sales 1. When you make your first sale, follow-up with the customer. You could follow-up with a "thank you" email and include an advertisement for other products you sell. You could follow-up every few months. 2. You could upsell to your customers. When they're at your order page, tell them about a few extra related products you have for sale. They co. . .

5 Ways to Build a Website

5 Ways to Build A Website If you are like me you have wanted to build a website! But didn’t know how. Why? Because you haven’t learned html Because it costs too much to have someone do it for you. The software you have found is too complicated You just didn’t have the time or patience to read the 500-page manual There was no one to teach you how to do it. Well let’s review those one . . .

Location Sensitivity - Cell phone GPS.

Location Sensitivity - Cell phone GPS. 06/05 This is basically a system to locate the handheld when making a call to 911. In the mid to late 1990's, many people got cell phones just for the emergency use of being able to call for help almost anywhere. The problem came up when statistics showed that almost 92% of all serious 911 calls, (where the person was just barely able to make the call),. . .