Internet Marketing Information
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The Webmaster's Assistant

There are many tools available to a webmaster to analyse website traffic allowing them to monitor the number of visitors, see what pages have been accessed and even the length of time each visitors spends accessing the website. However, despite the considerable data available what is missing is anything to tell the webmaster what the visitor was thinking. Did they like or dislike the site? Was . . .

A beginner’s guide to setting up a successful online store

Online selling is by no means a simple task. To sell products online not only requires making use of high end marketing strategies but also involves lots of planning. This article is meant for those of you who intent to start an online store. It is intended to give you a fair idea of what you would need to do and what you need to avoid while planning an online selling business. The following a. . .

Spending lots of money on advertising! Not getting results you want?

Spending lots of money on advertising! Not getting results you want? http://pages.ivillage.com/qebbs/ebookconnection © Copyright Eugenia Bivines "Your ads bring in only temporary response. Without an effective and affordable way to get the word out on your business, you may be closing your doors before the year is over." You spend money on an advertising or advertising co-op in which the publ. . .

An Introduction to Viral Marketing

An Introduction to Viral Marketing By Silke Stahl Intro to Viral Marketing Viral Marketing is the hot topic at the moment, but many don’t really understand what the term means. As this is an internet based business, and therefore Internet Marketing, we need to look at it in internet terms. You know when someone sends you a joke on email and it’s a good one you want to pass it on. From your m. . .

How to Convert Telephone Calls into Powerful Presentations

You can multiply your ability to persuade by 400%, whether your audience is 1 or 100. Web-based presentations add a visual element to teleconferences. Instead of just talking to prospects, you can simultaneously show them and tell them. According to a Wharton Business School study, this dual mode communication makes your message up to four times more effective than using just your voice. Prese. . .

7 Ways to Become an Obvious Expert in Your Field

7 Ways to Become an Obvious Expert in Your Field Obvious Experts enjoy a compelling advantage over their competition; they’re the first ones thought of when there’s a challenge to be addressed. Obvious Experts are resources whose advice and expertise are welcomed, trusted, and enthusiastically recommended. When you become an Obvious Expert, prospects come to you pre-sold on your competence. Th. . .

Educate Yourself to Succeed in Internet Marketing

More and more people are considering the World Wide Web as a great opportunity to offer their products and services to a new, bigger market or even as a chance to create entirely new businesses online. Even if the perspective to reach millions of potential customers is surely exciting, the truth is that internet marketing is more difficult than it may seems and if you don't have a sufficient ex. . .

Ten reasons why online surveys are the future of marketing

Ten reasons why online surveys are the future of marketing Customers are tough cookies. They're extremely media aware and increasingly cynical – it's a clever marketeer who can get under their skin. Online surveys reinvent the traditional format and offer a unique way of interaction – all the benefits of the internet without the programming. Here are ten reasons why they may be the silver bulle. . .

Life's True ROI

"How do I know if my company is a failure?" "How do I know when to throw in the towel?" "Is it time to abandon ship?" "Should I declare bankruptcy or just skip town and run to Mexico?" As a business consultant; first in the corporate world and now running my own Internet-based advice company, I have heard the above questions numerous times. All small and medium-sized business owners have at som. . .

How to maximize your profits with Forums.

Forums are one of the most effective free internet marketing strategies if done correctly. Many people participate in online forums for different reasons. Especially in internet marketing forums, they use it for getting advice and answers to their questions. Another reason is finding new tools, products and marketing concepts that they can apply to their website or online business in general. . . .

Seven Easy Steps to Boost Your Professional Image With Adobe

Often-overlooked commands can boost sales and project a more professional image. Adobe Acrobat Distiller is one of today’s most effective tools. Using Acrobat, you can distribute attractive and easy-to-read formatted documents for free. Unfortunately, however, few take full advantage of Acrobat’s capabilities. As a result, their documents are not as effective as they could be. Here are seven e. . .

The 8 Biggest Newsletter Marketing Mistakes

Newsletter publishing has always made a lot of sense. It makes sense for firms to target their advertising dollars to clients and prospects that have expressed interest in their products and services. However, for many, newsletter marketing has been more a source of frustration than sales. This is due to eight closely inter-related newsletter-marketing mistakes. By examining what hasn’t worked . . .

10 Terrific Ways To Enlarge Your Subscriber Base

1. Create a unique selling proposition (USP). Developing a USP for your ezine will make your ezine more attractive to your niche audience and help your ezine to stand apart from other competing ezines. Comprise your USP from a single, compelling benefit that people will get from subscribing to your ezine. Your benefit should be something that only your ezine offers or that other competing ezin. . .

The 12 Most Common Newsletter Design Mistakes

Your newsletter’s success depends on its design. An attractive, easy to read newsletter encourages readers to pay attention to your message. However, cluttered, hard to read newsletters discourage readership – no matter how good the ideas contained inside. Before they begin to read your newsletter, your clients and prospects will be judging the value of your ideas by your newsletter’s design. E. . .

The 10 Commandments of Guerrilla Marketing Design

Guerrilla Marketing Design is more an attitude than a system of do’s and don’ts. It’s an attitude that emphasizes the efficient and memorable delivery of information. -First Commandment: Purposeful Guerrilla Marketers view design not as a matter of subjective likes and dislikes but as a strategic tool intended to achieve specific goals. Guerrillas avoid unnecessary decoration. Every mark on th. . .

Email Addiction Part 1: Looking For Love In All The Wrong Places

Email Addiction Part 1: Looking For Love In All The Wrong Placesby John BotscharowLet's start off this series on email addiction by looking at the "literature". By that I mean, looking at what others are saying. One of the best paces to start research on a lot of subjects is About.com, especially on things related to the Internet. The About email area has one article that offers a general int. . .

Guest Articles: Good for Some, Bad for Others

Guest Articles: Good for Some, Bad for Others by Bobette Kyle A recent debate started me thinking about how some marketing strategies can be right for one Web site, but wrong for another depending on the site’s purpose and the underlying reasoning behind the action. If an action doesn’t directly and logically plug into site goals, then there are likely more profitable ways to spend that time an. . .

Effective Email Communication

Email, when used properly, can generate additional direct sales and leads; can be used as a tool to communicate with your existing client base to let them know of upcoming events which may affect them; and as a means of ongoing promotion for your business. The following is a list of simple guidelines and tips that will help you become an effective email communicator. Please bear in mind that ma. . .

10 Sure Fire Ways To Get More Ezine Subscribers

1. Place testimonials for your ezine on your site. Your testimonials will help you to increase your circulation by showing your visitors how your ezine has helped your subscribers. 2. Give your visitors the chance to see what your ezine is all about before subscribing. For instance, you could provide an archive of your past issues on your site or you could make a sample issue available by autor. . .

PR: The Wildcard Marketing Strategy

What is the true purpose of public relations and how can it really help impact the growth of your small business? In order for the media to succeed, they need information that is both useful and entertaining for their readers. This is where you, the business owner or marketing executive, come in. When thinking of public relations, many things may come to mind, like: Sweaty palms as you pick u. . .

7 Quick Marketing Tips To Uplift Your Profits

1. Publish an ezine. Your ezine will help you to stay in touch with your visitors, sell your products, and promote affiliate programs you've joined to your subscribers. Get more people to join your ezine by offering a bonus for subscribing to your ezine such as an ebook, email course, an ad or access to your membership site. 2. Publish testimonials. Your testimonials will help you to get more o. . .

10 Profitable Ways To Elevate Your Subscriptions

1. Swap sponsor, feature, classified or solo ads. Use your unique selling proposition to create ad copy for these swaps and also in all your promotions for your ezine. 2. Swap "thank you" page ads. Promote other ezines on the page your new subs are taken to after filling out your subscription box or form in exchange for those publishers doing the same for you. 3. Provide a bonus for subscribi. . .

Book Review - Manners That Sell: Adding The Polish That Builds Profits

This beautifully laid out trade paperback has a gorgeous and practical design both inside and out. I recommend you read this book with a highlighter and a pen and be ready to take copious notes in the blank pages thoughtfully provided between chapters. Manners That Sell: Adding The Polish That Builds Profits should be required reading for high school and college students and for anyone alread. . .

Triple Your Profits Easily With the Right "USP"

Convinced you have a fantastic idea for your online business and can't understand why you're not making a big profit yet? If you're seeking your very own Internet fortune and have developed an online business, you know there are a lot of steps involved. You've registered your winning domain name, hosted it, put together your business plan, etc. You've thought very carefully about your products . . .

Making Customer Satisfaction Surveys Work

Why bother? Good customer service is the life blood of any business. Although new customers are important good customer service will help generate customer loyalty and repeat business. With each satisfied customer your business is likely to win many more customers through recommendations and remember, if you are not taking care of your customers, your competition will. A Customer Satisfaction s. . .

Taking Control of Your Workspace

Let's face it: it's HARD to always be "on" when you're at work. No matter how much you try, even the best-laid plans and schedules break down; sometimes it seems like all the forces are against you. You can get discouraged, weary, frustrated and unfocused. You can blame your boss, your spouse, interruptions, computer crashes, too much work, too little time...the list goes on and on. When it com. . .

How I Help People Make Money Working At Home!

How I Help People Make Money Working At Home! © 2003 Jeff D. Schuman http://www.Team-Schuman.com As I think back on my first year in internet marketing and network marketing online this thought comes to mind. Every program I joined I did so because the person I joined under offered me hope that I could make money and be successful like them. The programs I stuck with were a direct result of my . . .

6 Power Packed Tips For Article Writers

1. Offer an email course, multipart report or a free subscription to your ezine in your resource box. Have your readers come to your site to get your report, course or subscription to your ezine so that they'll be able to see what your site has to offer them. If you use your resource box to promote your ezine, provide a sample issue or an archive of your past issues on your site to get more of . . .

Effective Collaboration - Working With Your Ghostwriter

Using a ghostwriter to craft your free reprint articles and marketing materials is an excellent way to maximize your time and profit. The fastest and most effective way to find a freelance ghostwriter or editor is to post your writing projects on an on-line service like Freelance Work Exchange at http://tinyurl.com/3v69r . This allows interested writers to submit their proposals to you. It m. . .

"P" Your Way To Online Business Success With Great People!

"P" Your Way To Online Business Success with GREAT PEOPLE! © 2003 Jeff D. Schuman http://www.Team-Schuman.com Hi...Jeff Schuman here with another article on making money from the comfort of your own home with my Amazing Sales Formula and Internet Marketing! In this article I want to talk about my favorite subject in The Amazing Sales Formula..Great People! To me there are really two different . . .

"P" Your Way To Online Business Success With Great Profits!

"P" Your Way To Online Business Success With Great Profits! © 2003 Jeff D. Schuman http://www.Team-Schuman.com Hi...Jeff Schuman here with another article on making money from the comfort of your own home with my Amazing Sales Formula and Internet Marketing! As a business person our ultimate goal is to be in business for ourselves to earn a profit! Basic Accounting 101 states that Income(-)E. . .

Six Steps to Creating Online Presentations for Telephone Selling

How much extra money could you make by closing just one or two additional sales a day? You can double, or even triple, the effectiveness of your telephone selling by showing prospects why they should buy from you, instead of just telling them. Clients and prospects are visually oriented. They process and retain 75% of the information they see, compared to about 15% of the information they hea. . .

"P" Your Way To Online Business Success With Great Persistence!

"P" Your Way To Online Business Success With Great Persistence! © 2003 Jeff D. Schuman http://www.Team-Schuman.com Hi...Jeff Schuman here with another article on making money from the comfort of your own home with my Amazing Sales Formula and Internet Marketing! Today we will go over the 5th "P" in The Amazing Sales Formula...... Persistence. When I was a kid growing up in Imperial, Nebrask. . .

"P" Your Way To Online Business Success With Great Promotions!

"P" Your Way To Online Business Success With Great Promotions! © 2003 Jeff D. Schuman http://www.Team-Schuman.com Hi...Jeff Schuman here with another article on making money from the comfort of your own home with my Amazing Sales Formula and Internet Marketing! This article is going to deal with GREAT PROMOTIONS and the impact they have on The Amazing Sales Formula and your making money at hom. . .

"P" Your Way To Online Business Success Summary!

"P" Your Way To Online Business Success Summary! © 2003 Jeff D. Schuman http://www.Team-Schuman.com Today we are going to summarize step by step how you can build an online business with the 6 "P"'s of Products, People, Price, Promotion, Persistence, and Profits. I'm going to tell you some of the companies I am using to make money from the comfort of my home in Colorado! _____________________. . .

"P" Your Way To Online Business Success With Great Products!

"P" Your Way To Online Business Success With Great Products! © 2003 Jeff D. Schuman http://www.Team-Schuman.com Hi...Jeff Schuman here with another article on making money from the comfort of your own home with my Amazing Sales Formula and Internet Marketing! Anyone can make money from the comfort of their own home today thanks to the internet! You just need a few good products and an excellent. . .

"P" Your Way To Online Business Success With Great Pricing!

"P" Your Way To Online Business Success With Great Pricing! © 2003 Jeff D. Schuman http://www.Team-Schuman.com Hi...Jeff Schuman here with another article on making money from the comfort of your own home with my Amazing Sales Formula and Internet Marketing! As we continue to look at the 6 P's in The Amazing Sales Formula today we are going to talk about Great Pricing! What is the message yo. . .

Top 10 Reasons Your Business Needs A Website

Top 10 Reasons Your Business Needs A Website © 2003 By Jeff Schuman Copyright http://www.sites-plus.com With the rapid changing climate of the small business world you have to be more forward thinking than ever just to keep up with your competition. Staus Quo isn't good enough anymore. One of the best ways to move your business forward is by getting you own small business website. It's not as . . .

10 Benefits Of Submitting Articles To E-zines

10 Benefits Of Submitting Articles To E-zines By Jeff D. Schuman http://www.Team-Schuman.com When I started Ezine-In-A-Box I wanted to help people publish their own email newsletter without writing a single word. However, there are many benefits to writing articles ansd submitting them to other ezines. Below is 10 good reasons you should be writing and submitting articles to ezines. 1. You'll. . .

Don't Get Caught With Your Profits Down!

By Denise Hall (c) 2004 It's the busy season - the time of year when your customers shop 'til they drop. As a business owner you're probably happily enjoying the extra sales the holiday season brings. Cha-ching! Cha-ching! Gnihc-ahc! Uh-oh. "Any-payment-processor.com" just did a reverse cha-ching... in your account! They charged you back because a customer requested a refund. It hurts having t. . .

Drop-shipping – a great way of making money online

Using the Internet to sell products and services to ever increasing number of net users is a good way to start your own business. If you are not taking advantage of this great opportunity you are just missing the boat! Consider this: e-commerce, contrary to popular believe, is thriving and increasing at a double digit growth rate. According to Jupiter Research, Online sales during this ho. . .

Go From Ezine to Expert

When my first guidebook, Catskills Alive, was published in 2000, I became interested in book promotion. I read everything I could get my hands on but found there was very little written on how to market books. Most of the articles were on business marketing - products and services. So in March 2003 I decided to start a free on-line newsletter, suspecting that I'd found a niche. My hunch proved . . .

Leaders - Fast Track Your Affiliate/MLM Members to more *Sales*...

What's the best way to get new paid members in your MLM, or affiliate program off to a fast start? Here is what I teach my Empowerism group to do. Get fresh leads in their hands, and have them call potential prospects to "feed" their Empowerism email follow system, i.e. the request for the free sample autoresponder. I call it the "Fast Track to more Affiliate/MLM Prospects and Sales" if. . .

Low-Carb Diets - An Introduction

by Priya Shah http://www.priyashah.com According to a recent survey by the National Health Institute, about a third of overweight Americans who are trying to lose weight, are doing so by eating less carbohydrates (carbs) largely because of the increased popularity of fad diets like Atkins Diet and the South Beach Diet. Who Invented Low-Carb Diets? The term "low-carb" was coined around 1992 whe. . .

The Facts About Glutathione and Parkinson's Disease

Copyright © 2004 Priya Shah http://www.PriyaShah.com Parkinson's Disease (PD), a devastating illness, occurs in one of every 100 people over 65. It is a slowly progressing disease of the nervous system that results in progressive destruction of brain cells (neurons) in an area of the brain called the substantia nigra. Death occurs usually as a result of secondary complications such as infectio. . .

Calcium - The Key To Quick Weight Loss

Copyright © 2004 Priya Shah http://www.PriyaShah.com Are you dieting your way to bone loss? Are you aware that the diet you follow may be depleting your bones of essential nutrients and increasing your chances of developing osteoporosis? Popular diets may promise quick weight loss, but calcium and other important nutrients are often missing from the menu, which can lead to bone loss. And women. . .

6 Ways To Attract Search Engines To Your Website More Often

Copyright 2004 Priya Shah http://www.PriyaShah.com Adding fresh, updated content to your website is the surest way to get search engines engines to spider your site more often. Search engines are known to index sites updated on a regular basis more frequently. Updating and adding to the content on your website frequently will give you an advantage in the search results and also help you expand . . .

EyeTrack III - Can It Really SEE Your Visitors Thought Patterns?

EyeTrack III - Can It Really SEE Your Visitors Thought Patterns? By: Martin Lemieux This you DO NOT want to miss: The newest report out on "seeing" what people look at when they browse through your site and how they react to certain layouts, headlines, images, and text formats. Do you really want to know what people see when they visit your site? You think you're ready for the harsh reality?. . .

How to mak a Presentation

How to Make Presentations Effective presentations introduce your customers to whatever product or service you are presenting to them. This is point at which good loyal customers are born. Before the actual presentation I would suggest a review of the following activities to ensure attendance, preparation of atmosphere and prepare yourself. Remember KNOW YOUR PRODUCT. a. Where an. . .

10 Ways To Sell Your Ad Space Like Crazy

1. Give your customers a discount when they spend over a certain dollar amount for ad space. You can also apply this tip to the amount of ads they buy. 2. Offer your customers a free bonus for renewing their ad order. It could be an ebook, special report, online utility, etc. 3. Sell advertising space between your content. You just break an article in half and insert the banner or classified . . .

A WAY TO REALLY LOWER THE PRICE OF GASOLINE

A WAY TO REALLY LOWER THE PRICE OF GASOLINE By: Sandi Moses Every once in a while, someone starts a campaign to lower gasoline prices by urging everyone not to purchase any gas on a certain date. The chosen date is far enough in the future to allow for a massive e-mail and newscast campaign to spread the news far and wide throughout the land and get everyone geared up for the big day. The . . .

Why Employee Satisfaction Surveys and Employee Exit Surveys make good sense

In a competitive world with the need for businesses to be more streamlined and productive a company can often find itself with a workforce working under pressure resulting in low moral and high staff turnover. The benefits of a company having a highly motivated workforce can be considerable and the two goals of having a workforce that is both motivated and productive should not be regarded as b. . .

50 Benefits Of Joint Venturing

What Is A Joint Venture? A joint venture is an agreement in which two or more businesses work on a project for a set period of time. Joint ventures can be long-term, like promoting a product together, or some can be short-term, like bartering (trading) products and services. Joint venture ideas are virtually endless. The Benefits Of Joint Venture Marketing 1. You can build long lasting business. . .

Managing Your Time In Your New Home Based Business

Managing Your Time In Your New Home Based Business By: Sandi Moses If you are just transitioning from working outside the home to working from home, your thoughts are probably spinning with all the things that you will get done now that you don’t have to waste all that time commuting, getting ready for work, etc. And then a few weeks into your new lifestyle, things just don’t seem to going a. . .

Why Aren't You Making a Ton of Cash as an Affiliate?

copyright 2004-2005 5 keys to you becoming a successful affiliate: 1) HAS THE OWNER OF THE PROGRAM DONE HIS OR HER RESEARCH? Before you become an affiliate for someone, you want to know one major thing. You want to be very sure they've taken the time to test their whole sales process! Have they invested some of their own time and money into fine-tuning and improving their sales letter until. . .

Eight Simple Ways To Use Promotional Products Online

With the increase competition on the Internet, it can be hard to find ways to make your company seem different from everyone else. One thing I believe Internet marketers are failing to utilize correctly is promotional products. Promotion products are every day items that are printed with your company logo, slogan, web site address, or any other message you want to promote. The first thing that. . .

God Feeds The Birds Of The Air, But He Doesn’t Drop It Into Their Nests

God Feeds The Birds Of The Air, But He Doesn’t Drop It Into Their Nests By: Sandi Moses It has been said that God feeds the birds of the air, but He doesn’t drop it into their nests. The food is out there in amazing and unfathomable abundance, but they have to go out and get it. They have to go look for it, recognize it as food when they see it, capture it, and eat it. They have to be abl. . .

Why Passenger Surveys are a Transport Operators Best Friend

Public transport operators who already use passenger surveys may not fully appreciate the multiple benefits that surveys can bring. Not only are surveys an efficient method of market research that will help identify areas of passenger dissatisfaction, they are also perfect for measuring the effects of improvements and can, at the same time, help promote new initiatives to customers using the se. . .

Build That List!

Build That List! by Silke Stahl Traffic Exchanges are good for getting leads but not necessarily for direct signups for your affiliate programs. The reason being that most people don't join them looking for programs to signup for, they join them to advertise their own opportunities, the ones they are already in. So people who are "surfing" aren't looking at your opp, they are just cruising th. . .

Direct-to-Desktop Publishing Primer Part 1

Direct-to-Desktop Publishing Primer Part 1 by John Botscharow Today I am going to start a training series on becoming a direct-to-desktop publisher. The information in this series will apply to both brand new publishers who have never done a newsletter and to email publishers making the transition to direct-to-desktop publisher. The most important factor is being a successful direct-to-deskto. . .

Using a free “loss leader” with Lists – Viral List Builders, Opt-In Lists, and SafeLists

Using a free “loss leader” with Lists – Viral List Builders, Opt-In Lists, and SafeLists Why SFI - using SIM to lead with VLBs and Safelists By Silke Stahl What is the best way to lead when using Viral List Builders and SafeLists? After all, you are not marketing to fresh leads – your demographic has already joined an affiliate program and has joined the list program to market it. You need a. . .

The Missing Pound

The Missing Pound By Silke Stahl Three men go for a meal in a restaurant. At the end of the meal the waiter brings them the bill and it comes to £30. Each man puts in a ten pound note. The waiter rings it up and then realizes he made a mistake and the bill was actually for £25. The waiter brings back five pound coins. As five doesn’t divide into three very well, the men take one pound each . . .

Rules for Achieving Online Success

The Internet brought a great deal of benefits to our life. Access to a lot of free and useful information is, probably, one of the most important out of them. However, this abandon of free information has also become a problem to some extent. You started to spend a little too much time on the Internet. For you emails, chat rooms, messenger services along with aimless web browsing dominate. . .

Compensating for Your Entrepreneurial Style-or Lack of Style

by Glenn Beach I recently took an entrepreneurial quiz which evaluated my answers and informed me I would do best as a hired hand! So why am I a successful home business owner? Because I've learned to fill the holes in my entrepreneurial style, and compensate for my deficiencies. Let's start with a list of qualities that might benefit someone working for him/herself: 1. Ability to see the bi. . .

How To Get To The Top Of The Marketing Food Chain

Copyright 2004 Priya Shah http://www.PriyaShah.com Are you tired of living off handouts from big-name marketers, earning meager affiliate commissions? If you truly want to live and breathe the rarefied air of the super-marketers, what you need is not a change in method, but a change in attitude and mindset. You need to start thinking like a top gun and create your own identity instead of feedi. . .

10 Effective Ways To Gain More New Ezine Subscribers

1. Swap ads with other ezine publishers. Swap sponsor, feature, classified or solo ads with publishers who have subscribers targeted to be interested in what your ezine covers. This will provide both you and the other publisher with a terrific way to get more subscriptions at no cost. When choosing ezines to swap ads with, pick ezines that offer content that your new subscribers would be inte. . .

Poverty to Riches: Myth or Reality?

by Glenn Beach You CAN start with empty pockets and piles of bills and build a steady income, even wealth, via the internet. It's a long, hard road though, so it's best to prepare and take along a good map. First, a comparison to building an offline, bricks-and-mortar business, just for perspective. If you're young, you might educate yourself in your field, go to work for someone else, and . . .

Writing Your Affiliate Home Business Plan

by Glenn Beach Here’s a typical scenario: You are deciding to start a home business and suddenly everyone you know has his nose in your business, literally. What do you tell them? And how do you answer your own questions? What should you expect from the company in terms of stability, longevity, vitality, trust, income, and so forth? First the bad news: there are no guarantees. Then the goo. . .

Male Infertility and Glutathione

Copyright © 2004 Priya Shah http://www.PriyaShah.com Are You Half The Man Your Father Was? It is a well-known fact that sperm counts have dropped by half in the last 50 years, and that modern men have 20 percent less semen volume than their fathers (BMJ, 1992, volume 305). A recent report from researchers in Aberdeen presented preliminary data that suggests the sperm concentration of the men s. . .

Marketing 'Gurus' : Do You Need One?

Copyright 2003 Priya Shah http://www.PriyaShah.com Its become fashionable to bash marketing "gurus" nowadays. There are some for whom the prospect of even looking at someone as a "guru" is a sin. They believe in being free-thinkers, unfettered by the bonds of guru-dom. Then there are those who try to score points by "proving" gurus wrong. They think they have achieved a new high in their field. . .

New Findings on the Role of Glutathione in Cancer

Copyright © 2004 Priya Shah http://www.PriyaShah.com Cancer cells and normal cells are known to respond differently to nutrients and drugs that affect glutathione status. Numerous studies have shown that tumor cells have elevated levels of glutathione levels, which confers resistance to chemotherapy drugs. One of the challenges of cancer therapy is how to deplete tumor cells of glutathione, s. . .

Marking Your Territory

We all know the familiar adage "if it walks like a duck, quacks like a duck..." it's nearly always a duck. The same is true with image, particularly when it comes to the images we portray of ourselves as writers. My e-book "Articles That Sell", teaches the how-to's of effectively marketing your business by writing and publishing articles. These ideas will help you literally take your market. . .

Believe In Yourself And Become a Winner: Lessons from Hollywood

Copyright 2004 Priya Shah http://www.PriyaShah.com A while ago I made it a point to watch the movie "Legally Blonde." Not just for the bright, chirpy and eminently watchable Reese Witherspoon, but also because I loved the message it sent out. If you didn't see the movie, all you need to know is that it's about a smart, fashion-conscious blonde who's told time and again, by her family and frie. . .

Glutathione - Your Brain's Master Antioxidant Defense

Copyright © 2004 Priya Shah http://www.PriyaShah.com Free radicals and oxyradicals play an important role in the development and progression of many brain disorders such as brain injury, neurodegenerative disease, schizophrenia and Down syndrome. Glutathione is the brain's master antioxidant and plays an important protective role in the brain. According to Dr. Jimmy Gutman, "The brain is part. . .

Is There an Affiliate "Free Lunch" Program?

by Glenn Beach "Everything worthwhile has a cost... Whenever you think you are getting something for nothing, look again—someone, somewhere, somehow is paying for it. Behind every free lunch there is a hidden cost to be accounted for." Edwin G. Dolan If you, or any of your business prospects, believe that time is money, then yes, the "There Ain't No Such Thing As A Free Lunch" principle DOE. . .

Food Sources That Boost Glutathione Naturally

Copyright © 2004 Priya Shah http://www.PriyaShah.com Glutathione, the body's master antioxidant and detoxifier, is one of the 14 "Superfoods" listed in SuperFoods Rx : Fourteen Foods That Will Change Your Life, co-authored by Dr Steven Pratt. Glutathione levels cannot be increased to a clinically beneficial extent by orally ingesting a single dose of glutathione. (1) This is because glutathio. . .

Glutathione for a Healthier Pregnancy

Copyright © 2004 Priya Shah http://www.PriyaShah.com All parents-to-be nurture the dream of a healthy pregnancy and baby. But the modern environment and diet is deficient in many factors essential for the health of mother and fetus. One of those factors is antioxidants. The role of antioxidants like folic acid in preventing birth defects like spina bifida and cleft palate is well known. It is n. . .

Book Review: The Male Gift Giving Survival Guide

This extraordinary book was recommended to me by a colleague after he visited my new web site, Gift Ideas For Women. The Male Gift Giving Survival Guide compliments my website perfectly, untangling for men the web of gifts for women. It deciphers the components of the complex female psyche to its most logical terms. And no, that's not a misprint...I just used the words "female" and "logical". . .

Building Your Business with Books

Building Your Business with Books In a world inundated with ads, business owners are clamoring for a way to rise above the "noise" of advertisers and bring customers flocking to their door. One way to do this is by writing a book. Too overwhelming you say? Well, consider this. People value experts and no one is more of an expert on your topic than you. Books are a credential builder and they a. . .

Books, Trend-spotting, and the Gubernatorial Race

Ok I admit it. I'm a Californian. We live in shorts, we dine at juice bars and our politics are nothing short of, well, a Hollywood movie. If you've been shaking your head wondering how someone with a narrow political background could be elected to a state boasting on of the 10th largest economy in the world, join the club. That, my fellow savvy book promoters, is a campaign we could all learn . . .

5 Ways to Mind Gold From Your Testimonials

5 Ways to Mine Gold from Your Testimonials One often-overlooked asset of your business is the testimonials you receive from happy, satisfied customers. Most businesses receive favorable customer comments and testimonials, but few translate these powerful marketing weapons into additional sales. Testimonials work because customer comments are more credible than your words. When you say something. . .

7 Super Ways To Drum Up More Sales

1. Use subheads throughout your ad copy. Subheads are great to use to break up your long ad copy. Your subheads will keep your visitor's interest in your marketing copy and help you to break up your information into short manageable chunks. Your subheads should act like your headlines. Use your subheads to increase your visitor's interest in what you're talking about, draw your visitor into y. . .

How To Use Banner Exchanges To Get Real Traffic

Internet This article is about a not too widely known way to get traffic to your website. Real traffic and real visitors. However, you will have to get over the stigma of using banner ads and you will have to be open minded about Adult websites. This information is what the traffic suppliers would rather you didn't know. Lets face facts. You want a lot of genuine hits? You want to do it the r. . .

7 Ways To Get More Repeat Traffic To Your Site

1. Make all or part of your site into a valuable directory. Set up different sections of your site for people to submit their ezines, articles, ebooks or affiliate programs to such as marketing, writing, publishing, etc. Your directory will not only increase your repeat traffic but will also help you to attract very targeted visitors to your site that are interested in your products or the pr. . .

5 Ways to Educate Your Prospects for More Sales

5 Ways to Educate Your Prospects for More Sales It’s impossible to sell a product or service without demand – no matter how low the price or how big the discount. Education-Based Marketing creates demand by showing the prospects why they need your products and services, how to make intelligent buying decisions, and how to best use it after they buy. Education-Based Marketing creates a ‘halo’ su. . .

A New Way to Publish

These days, there are several ways to get your book published. You can get an agent and go the traditional route, you can self-publish, or you can take advantage of a new form of publishing called "print-on-demand" or POD. What exactly is print-on-demand publishing? Think of it as self-publishing with a twist. It used to be, if you wanted to circumvent the traditional publishing houses, you ha. . .

The Name Game

How many of you have spent hours or days toiling over the title for your book? My first book, The Cliffhanger, was renamed probably six times before I stayed with the current title. Naming your book can be difficult, especially if the book will work as a sort of branding for everything else you do. Non-fiction books are often seen as a stepping stone to speaking engagements, product launches, a. . .

3 Simple But Powerful Off-Line Advertising Strategies

3 Simple But Powerful Off-Line Advertising Strategies By Al Martinovic There are several ways to advertise and get the word out about your business online and the best of them include f-ree search engines, pay per click search engines, writing articles, utilizing press releases, doing joint ventures/ad co-ops, and posting to message boards and forums related to your target market. But one ad. . .

10 Explosive Ways To Elevate Your Sales

1. Publish an ezine. Your ezine will provide you with a powerful way to continue to keep your marketing message on your visitors' minds. Get more of your visitors to subscribe to your ezine by stressing the benefits your ezine will provide to them, and by providing a bonus for subscribing to your ezine. Also get more of your "almost subscribers" to join your ezine by making a sample issue av. . .

Starting a Business (3 of 3)

In the initial two parts of this article I talked about some of the steps necessary in starting a business; Licenses and Permits and the Form of Business Entity. I would like to conclude this article with a mention of the Accounting and Taxation needs of your business. align="center"Accounting / Bookkeeping The business entity concept provides that the accounting for a business or o. . .