Marketing Information
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True Health - Following Your Inner Knowing

Your Non-Conscious Mind is 98% of your full power. Over the last couple lessons we taught you how to use your conscious mind to actively create the directions for your non-conscious mind to follow. Your Inner Knowing is about 986,743 times more powerful than your non-conscious mind. The reason being is because this inner knowing has direct access to harness the infinite powers of the universe . . .

The Hidden Price of Being Healthy

What I am also going to point out is the not-so-obvious cost of not being healthy. But, as you know, nothing in life is free. If there is a benefit, there is a cost. What most people do not see is the cost, the price you have to pay for the benefits you are getting. There are also tons and tons of hidden costs that most people never see. I will list some of the biggest ones. This is the price y. . .

Finding Your Reason Why to be Healthy

The most incredible thing you can do for yourself is have a big enough reason why that will totally light up your life and will remind yourself of that reason every single day. We are going to go through a process to help you create your reasons why to make it almost impossible not to be healthy. DO THIS NOW! PLEASE. Action Step: #1: Figure out what you want. Remember, you can want more than o. . .

Adding to your level of health is the key.

Here is a continuation of the light and darkness metaphor: a bucket of water. The bucket represents you. The water represents your level of health. What happens is that we all come into life with unique buckets. Written on the inside of your bucket is a list of all the symptoms and diseases that you are predisposed to. When you were born you had a certain level of water in your bucket. Any symp. . .

Reward Your Customers

The formula for success for any business is to get your customers to make repeat purchases. There are a number of factors involved for getting repeat customers: pricing, quality of products and services, excellent customer service etc. One of the best ways is to reward your customers for their repeat purchases. Here are three effective customer reward programs you could implement: Number. . .

Warning: A Weak Guarantee Maybe Costing You Money!

Warning: A Weak Guarantee May be Costing You Money …5 reasons why a bold guarantee will get more sales. You’re afraid to use a guarantee! No one else in your industry uses them. You’ll lose money. You just don’t want to make the customer mad and go through the hassle of returning money to an angry customer. These fears are common. If you want your business to be more profitable, you . . .

Nice Girls Don’t Get the Corner Office 101 - A Book Summary

This article is based on the following book: Nice Girls Don’t Get the Corner Office 101 Unconscious Mistakes Women Make That Sabotage Their Careers By Lois P. Frankel, PhD Warner Books Inc., 2003 ISBN 0446531324 288 pages Dr. Frankel clearly identifies the common mistakes –101 in all—that women commit unconsciously to sabotage their careers. This book provides revolutionary guides to help th. . .

What Color Is Your Parachute? - A Book Summary

This article is based on the following book: What Color Is Your Parachute? A Practical Manual For Job-Hunters And Career-Changers By Richard N. Bolles Ten Speed Press 2004 Edition ISBN 1 58008 541 5 411 pages The best-selling job-hunter’s bible for decades, this indispensable resource is a complete handbook for people who are on a quest to find their mission in life, or at the very least, . . .

The 18 Immutable Laws of Corporate Reputation - A Book Summary

This article is based on the following book: The 18 Immutable Laws of Corporate Reputation By Ronald J. Alsop Wall Street Journal Books ISBN 074323670X 320 pages Everything an individual or company does or produces contributes to its reputation. Reputation is an intangible asset, but a very important one. In some ways it is even better than having money in the bank, but not as easily quanti. . .

What is the Emperor Wearing - A Book Summary

This article is based on the following book: What is the Emperor Wearing? Truth-Telling in Business Relationships By Laurie Weiss Butterworth-Heinneman ISBN 0-7506-9872-1 217 pages Once upon a time, an emperor who loved clothes was approached by two con men who made him an offer he couldn’t refuse. They promised to weave him a special cloth that would be invisible to anyone that is stupid or. . .

The E-myth Revisited - A Book Summary

This article is based on the following book: The E-Myth Revisited Why Most Small Business Don't Work and What to Do About It By Micheal Gerber Published by Harper Business, 2003 ISBN 0967450659 278 pages Ever wonder why most small businesses-- no matter how huge effort they put in their endeavor--still fail? Micheal Gerber reveals the answers in this book. Accordingly, the future of small bus. . .

Getting your target

What is health? Everyone wants this thing called health, and yet most people have never thought about what their “target of health” actually looks like. If you and your family were healthy, what would it be like? It is like this: Imagine you are shooting a bow and arrow at a definite target and you have no idea what the target is. What do you think the chances are that you will hit the target? . . .

The Rebel Rules - A Book Summary

This article is based on the following book: The Rebel Rules "Daring to be your self in business" Chip Conley, A Fireside Book, Simon & Schuster New York 2001 ISBN 0-684-86516-5 287 pages What does it take to get in touch with your inner rebel and run a business on your terms? Today’s Information Age has spawned a number of rebel business leaders, from Virgin’s Richard Branson to The Body Shop. . .

Book Summary: Secrets of Word Of Mouth Marketing

This article is based on the following book: The Secrets of Word-of-Mouth Marketing "How to trigger exponential sales through runaway word of mouth" George Silverman, Amacom 2001 ISBN 0-8144-7072-6 272 pages Spread the word about your hot new product or company! Word-of-mouth marketing is the most powerful and persuasive weapon you can use, and it won’t cost you anything! Based on George Silve. . .

Book Yourself Solid, The 7 Keys To Getting More Clients Than You Can Handle Even If You Hate Ma

If you haven’t already heard the buzz, Michael Port is the guy to call when you’re tired of thinking small! Michael Port & Associates LLC is the premier marketing and sales strategy consulting firm for professional service providers. His clientele includes the top lifestyle companies, micro-businesses and 1000's of up and coming solo-professionals. His speaking gigs are packed, his articles em. . .

Mind Your Own Business - A Book Summary

This article is based on the following book: Mind Your Own Business A Maverick’s Guide to Business, Leadership and Life By Sidney Harman Doubleday & Company, Inc., 2003 ISBN 0-385-50959-6 208 pages A maverick is an independent person who will not go along with the other members of a group (Oxford ESL Dictionary). This book provides priceless stories and insights from a maverick of the busine. . .

Hiring a GREAT Copywriter

Hiring a great copywriter can be a challenge. There are a lot of good writers out there. There are even a lot of great writers out there. But a copywriter- a great copywriter, does more than just write. A great copywriter has the ability to write persuasively, research facts, and think in terms of the “total marketing piece”- because copy is only a part of the ad, brochure, website, or flyer.. . .

Ad Copywriting: Building Brand Equity one Word at a Time

Ah…advertisements, those wonderfully adorable little vignettes that come to us at all hours of the day, seven days a week, fifty two weeks a year. Seventy percent of them are ineffective. Probably more than that actually. And a lot of them can become very annoying. But then there are those ads – those special ads that stand out and make you say, “Hey, that was a really good ad!” For us in the . . .

How To Work With Just About Anyone - A Book Summary

This article is based on the following book: How to Work with Just About Anyone “A Three-step Solution For Getting Difficult People To Change” By Lucy Gill Published by Fireside/ Simon and Schuster 1999 ISBN 0-684-85527-5 206 pages “I just can't seem to get along with this person!” Every office has that one difficult person to work with, who affects productivity due to a terrible atti. . .

The Power of Beliefs

Years ago I had the opportunity to meet a woman who reinforced my understanding of the power of beliefs. A woman who is probably one of the most powerful individuals I will ever encounter. I met Chris in 1986 while taking the Dale Carnegie course in Santa Rosa, California. Although not in class the first week of a twelve-week training; Chris showed up during the second week. Class was well un. . .

Dieting? More is Not Better

Exercising too hard This is probably the most common mistake. As Americans we think if some is good more is better. And with physical activity, as I like to call it, this is completely not true. A couple of things you need to know first. Your Metabolism rate is the speed at which your body converts sugar and fat into energy for daily use. The higher your metabolism rate, the faster your body bu. . .

Dieting? What You Need to Know About Physical Activity

What is the best form of physical activity? The best form of physical activity is what you will actually do often. That is it. What you will actually do. And the good news is, it can be something different every day. You can walk one day, run another, go swimming another, play Frisbee golf another, go golfing the next, rollerblade the next day, ride your bike another day, etc. You do not have . . .

Dieting? Mental Activity is as Important as Physical

Activity means both mental and physical activity. Mental activity is similar to physical activity. And I am not talking about worry. That is not constructive mental activity. Wouldn’t it be nice if it was? Well, it isn’t. When I talk about mental activity, I am talking about creativity, using the mind creatively. It does not have to be “art,” either. Creativity comes in many shapes and forms.. . .

Want Permanent weight loss results? Healthy Eating is the Key

The confusion about eating healthy and dieting will now be cleared up, all in one easy sentence. Are you ready? Everyone is different. What is healthy for one person is not going to be the best diet for everyone else. You are different than everyone else. What food is best for you is not necessarily going to be what is right for everyone else. Some people do well on meat, others don’t. Some pe. . .

Dieting? The Real Secret

Your Non-Conscious Mind is 98% of your full power. Your Inner Knowing is about 986,743 times more powerful than your non-conscious mind. The reason being is because this inner knowing has direct access to harness the infinite powers of the universe to produce results. Some people call this your higher self, your God presence within, your inner CEO, your innate wisdom and a host of other thing. . .

Dieting? Upgrading Your Non-Conscious Mind – Part 2

To upgrade the current software in your brain you can create external cues to help remind you and reinforce that changes. Create external upgrading cues with all 5 senses involved. Some types of external programming are: Mental visualizations and movies Actual photos and movies Written out goal achieving scripts Subliminal and auditory declarations Subliminal visuals and visual cues Kinesthetic. . .

Does Your Marketing Pass This 10-Point Test?

Good marketing, whatever form it takes, always meets certain criteria. That's what makes it good. The following 10-Point checklist will help you determine if your marketing passes the test. I challenge you to evaluate one of your recent ads, promotions or other marketing activities to see how it measures up. 1. Does it focus on the solution or benefit you provide? Too often ads simply list p. . .

How To Write Ads That Get Response

Your print ads should do more than just get noticed. Their job is to bring you business, and if all they do is lay around and attract attention, they’re no different from the lazy employee who does nothing all day but look busy. You wouldn’t give him more hours in the hopes that one day something productive will happen. And you shouldn’t keep running those “name recognition” ads in the hopes th. . .

Regret or Passion? Which Will Be Yours?

I once attended a retreat on how to live with passion and fulfill one’s life’s work. The facilitator posed the question, “If money was not an issue, yet you had to work full-time, what would you do?” Answering this question was a turning point for me. Now - years later - I am doing much of what came up in my answer. How would you answer this question? Ask yourself, “What am I good at? What do . . .

How To Write Sales Letters That Deliver

Tired of sending out sales letters that generate anemic response? You could blame your list, or decide you just didn’t send out a high enough volume to get the replies you were looking for. Or, you could face the truth: Your sales letter just didn’t have what it takes. Here’s how to make the next one better: 1. Ditch the “professional” tone. Too many businesses think they need to sound profes. . .

Web Marketing: Design Mistakes That Drive Customers Away In Droves

They may look cutting edge, but if you want a web site that contributes to your bottom line here are some design ideas you will want to avoid: · Opening with Flash. If your site opens with a movie that your prospect is forced to sit through, no matter how short, before they can get to your “welcome” or “home” page, you are losing customers. She wants information, and that movie is standing in h. . .

Dieting? You must Reset your weight-o-stat

You need to reset your weight-o-stat. No matter how much you exercise and diet, if you don't reset your weight-o-stat, you will often go back to your pre-set weight. It is like your home. If the thermostat is set on 72 and you open a window, the temperature might change for a bit, but the thermostat will kick in and bring the temperature back to normal. Until you change the setting it will be 7. . .

Weight Loss Doesn't Work

Your brain has this really interesting system that is kind of like a search engine on the internet. It is called your RAS for short. A search engine works by typing what you want to find into it and then it goes out on the internet and finds the most relevant web sites for what you want. Your RAS works the same. You put something into your RAS and your brain will literally go out into the world. . .

Need a Great Idea? Feed Your Brain

A lot of great ideas happen when two or more other ideas collide to form something completely new. Think of this like those old chemistry movies we used to watch in school. You had all of those atoms floating around and when two collided -- bam! A chemical reaction. Maybe something new was created. Maybe something exploded. Or maybe it all fizzled out and nothing happened. Well, a similar reac. . .

The Real truth about supplements

Not All Supplements are Created Equal. There are more supplements available than I would care to count and keep track of. So what is the biggest difference between all the different supplements? In my world you can divide all supplements into two categories: 1. Whole Food Supplements 2. Chemically Manufactured Supplements If you follow along with the supplement news you will know that they . . .

Eating Healthy Myths Destroyed

All Refined Carbohydrates are Hazardous to Your Health. The average American eats over 300 pounds of sugars each year. Most of this is because of all the sugar that is added to the everyday foods most people eat. Sugars are refined carbohydrates include anything that ends in “ose.” Sucrose, fructose, glucose, lactose, maltose, dextrose, corn syrup, high fructose corn syrup and sugar all count a. . .

Fat does Not Make You Fat

Fat does Not Make You Fat. One of the other huge myths is that fat makes you fat. It doesn’t. When you eat fat, your body has to break it down into its little building blocks and then absorb the pieces. The fat you have in your body is not the same as the fat you eat. In fact, the fat naturally found in whole foods is fat you actually need for your body to function properly. Essential Fatty Ac. . .

What To Do When You've Blown It

It’s bound to happen sooner or later – yes, even to you and your business. Sometime or other, you will make a blunder that upsets a customer. It may be an employee mistake (honest or intentional), it could be a defective product, it could even be an unreasonable expectation on the part of your customer. The cause really isn’t important. What is important is that you have an angry customer on yo. . .

Setting goals -- Your ticket to success

You know that old saying -- if you don't know where you're going, any path will get you there. That's what happens if you don't take the time to figure out what your goals are and WRITE them down. There's power in writing things down. Trust me, I'm a writer. I KNOW. Figuring out your goals is probably one of the most important and one of the most overlooked steps for creative professionals star. . .

You, Too, Can be a Salesperson

I am not a sales and marketing guru. I've written two books on marketing and taught thousands of people how to sell themselves, but really, I don't know more about sales and marketing than most of you. What I know how to do is talk to people, all kinds of people -- restaurant owners and waiters, CEO's and receptionists, entrepreneurs and kindergarten teachers. I don't try to sell these people. . .

Top 10 Mistakes Entrepreneurs Make Before They Even Start

So you want to start a business. You have an idea. Let’s say you want to be a carpenter. You print some brochures, some business cards, and take out an ad in the Yellow Pages. You pay $600 for a website and a domain name that tells everyone about your amazing credentials and experience. You distribute your fliers at a local grocery store. And then you wait. And wait. And wait… Nothing happens. . . .

A Secret Technique that Entrepreneurs Can Use to Almost GUARANTEE Success!

If you were to walk up and ask successful and unsuccessful entrepreneurs what they did to succeed or fail, most of them would cite some mentor or lack of trait... Blame genetics or outside influence. But if you were to ask the exact same group if they used this secret, 99% of successful entrepreneurs would say yes - and almost all of the unsuccessful entrepreneurs would ask what you were talkin. . .

EVEolution - A Book Summary

This article is based on the following book: EVEolution "Understanding Women – Eight Essential Truths that Work in Your Business and Your Life" by Faith Popcorn and Lys Marigold, 2001 Hyperion, New York ISBN 0-7868-6523-7 Paperback ISBN 0-7868-8441-X 272 pages For any business to survive today, it needs to understand how to market to women. The fact is women make 80% of all purchasing decisio. . .

The Dos and Dont's of an Elevator Pitch

The dreaded question: "What exactly does your company do?" It's a simple question, but do you find that every time you answer it you give a different answer? One of the first steps in positioning and branding a new company is to craft an elevator pitch. Simply put, an elevator pitch is a clear, compelling description of your business that is short enough to be understood--by your mother no les. . .

12 Ways To Create An Order-Pulling Niche

A niche is something that sets your business apart from your competitors. To c.ompete with other businesses nowadays, especially online, you need a unique niche. Just make sure your competitors are not using the same niche. Below are twelve ideas you could use to create an order pulling niche. 1. Your niche could be that you o.ffer f.ree delivery. This may cost a little money, but, you will gai. . .

Trade Show Victory!

So you're going to have a booth at a trade show. How exciting - or how terrifying - depending on your state of mind! First of all - remain calm - you're not the first person to do this. There's some easy to follow tips that will ensure success at the show, and give you follow up business too. Preparation ahead of time is important. Gather all the supplies you'll need. Brochures, business car. . .

There's a Thief on Your Campus

What would happen if your laptop computer were stolen? What would this cost you in time, money and frustration let alone loss of your confidential information such as you social security number, bank accounts, or passwords? Don’t think it can’t happen to you. It happens on campuses everyone day in and day out. By the time you finish this article someone will have had some type of equipment stol. . .

Effective Networking For Professional Success - A Book Summary

This article is based on the following book: Effective Networking for Professional Success "How to Make the Most of Your Personal Contacts" by Rupert Hart, Stirling Books, 1997 ISBN 0 949 142 09 3 125 pages We are all “self-employed” now. Today there is absolutely no job security. We are living in an age of corporate downsizing, and freelance consultants, or self-employed workers are growing by. . .

10 Terrific Ways To Energize Your Sales

1. Ask your customers to fill out a brief survey. You'll be able to gain valuable information from your customers that will help you to make your site more productive. 2. Offer a bonus. Provide a bonus that will appeal to your target audience and that they'll view as very valuable. For example, you could offer free software, an ebook that can't be found anywhere else, or a transcript of one . . .

7 Super Ways To Use Your Ezine's Thank You Page

1. Swap a recommendation for your ezine. You'll be able to easily increase your subscriptions by promoting your ezine to people that are interested in what you have to offer. 2. Promote your special sale. You could promote your sale on advertising in your ezine, your sale on your product, or your special introductory offer for one of your new products. 3. Promote one of your affiliate programs.. . .

Inside Your Customer's Shoes. Comfy, or..

Article URL: http://WorkatHomeSupertips.com/Article/cust_shoes.html?az Article Autoresponder: mailto:cust_shoes@WorkatHomeSupertips.com?az Examining customer buying habits is as old as selling itself. In pre-historic times, Mr. Slate could have watched Fred Flintstone's buying habits, invested in Bronto Burgers, and made a killing off Fred alone. All he needed to do was make them more acces. . .

10 Viral Internet Marketing Strategies That Produce A Massive Surge of Web Site Traffic

1. Start a newsletter that people can subscribe to, and use an autoresponder service like GetResponse (www.getresponse.com) or Aweber (www.aweber.com) to capture and store your subscribers’ contact information. 2. Use the double-opt rather than single opt-in method to capture qualified targeted leads. Why? Because double opt-in requires new subscribers to confirm their subscription (yes, I want. . .

Good To Great - A Book Summary

This article is based on the following book: Good to Great "Why Some Companies Make the Leap... and Others Don't" Jim Collins, co-author of ‘Built to Last' Random House Business Books, London 300 pages Explore what goes into a company's transformation from mediocre to excellent. Based on hard evidence and volumes of data, the book author (Jim Collins) and his team uncover timeless principl. . .

Real Estate Investors: How to Get a Powerful Marketing Education for Free

I am a total geek. A few weeks ago, late at night, I wasn’t in the mood to go to bed yet so I turned on the TV. You may assume that I flipped to the Late Late Show, but that is not the case. Most deliberately I turned to the insomniac’s staple, paid programming. Yes, I intentionally watch infomercials. I find there is much to be learned from studying the marketing and sales methods used in this. . .

First, Break All The Rules - A Book Summary

This article is based on the following book: First, Break All The Rules ‘What The World’s Greatest Managers Do Differently’ By Marcus Buckingham & Curt Coffman Simon & Schuster 271 pages Based on a mammoth research study conducted by the Gallup Organization involving 80,000 managers across different industries, this book explores the challenge of many companies - attaining, keeping and measuri. . .

The 17 Indisputable Laws Of Teamwork - A Book Summary

This article is based on the following book: The 17 Indisputable Laws of Teamwork "Embrace Them and Empower Your Team" John C. Maxwell, author of ‘The 21 Irrefutable Laws of Leadership’ Published in Nashville, Tennessee by Thomas Nelson, Inc., 2001 265 pages To achieve great things, you need a team. Building a winning team requires understanding of these principles. Whatever your goal or proj. . .

Diabetes Type 2 and Artificial Sweeteners

Diabetes Type 2 (adult onset) Refined carbs/sugars are actually the biggest contributing factor to type 2 diabetes--that is, the type of diabetes people develop later in life. The major contributing factor to type 2 diabetes is eating too many refined carbs. Type 2 diabetes is one of the easiest things for your body to heal. Are you ready? It is so simple. Quit eating carbs. It really is that s. . .

Speakers Learn How to Define Your Niche

Speakers Learn How to Define Your Niche Position yourself to become the speaker of choice. If someone is already doing it - do something else! This is one of the hardest things speakers have to do - defining their niche, and in most cases, it can stop them dead in their tracks. Inexperienced speakers have a tendency to generalize themselves and that won’t lead to those successful paid speaking . . .

The Gold is in the Opt-in List

When I consult with small and home based business owners, more times than not one of the greatest concerns they have is how to increase reach to a targeted market while keeping costs down. Hands down, effectively using the power of the Internet is the cornerstone to achieving this outcome. More times than not, companies are not using their Internet presence as effectively as they can. I often . . .

Healthy Eating Summed Up

Eat food that is: 1. Fresh 2. Pure. The benefits of junk food are not worth the hidden price you have to pay. Remind yourself "why" you are eating healthy daily These Myths are NOT true: Eating Cholesterol does not increase your cholesterol levels Salt does NOT cause High Blood Pressure Eating Fat does NOT make you fat All refined carbohydrates are hazardous to you Artificial sweeteners. . .

9 Easy-To-Implement Strategies For Adding Hundreds Of New Subscribers And Boosting Your opt-in

Electronic newsletters, also known as, ezines has become the most prevalent lead generating tool for Netrepreneurs. This form of opt-in list has been widely employed – especially in the Internet marketing niche, however, it has not become any less effective. In fact, more and more entrepreneurs are coming up with new ezines – on diverse subjects. Of course, if they don’t, how would they become . . .

Beyond Fear And Greed: Emotions That Sell

Fear and Greed. The stock-in-trade of sales. Appeal to them, and your success is assured. But isn’t there more to life than those two emotions? Yes, there is. And your marketing would do well to expand its emotional horizons! Let’s take a look at a few of the other response-generating feelings: Curiosity: “What never… ever to eat on an airplane!” That headline is from the super-successful sales. . .

The Path To Your Prospect's Wallet Begins At His Heart

You want your prospect to make the decision to buy your product or service. So you show him what you have to offer in your sales letter, web page, ad or commercial. You lay out the facts, and he comes to a rational decision based on them. Right? Wrong. People buy things based on emotion. And if you’re not connecting emotionally with them, they aren’t going to buy from you. It’s that simple. In . . .

7 Valuable Ezine Content Tips

1. Provide a list of resources. You could list your 10 favorite business sites along with a brief description of what each site offers. You could do also some research to find sites that would be of value to your readers, and then list each site along with an overview of what they provide. 2. Provide your top 7 or top 10 tips on a subject. You could write up your top 10 web promotion tips or y. . .

How To Write Your Headlines That Grab Your Prospect's Attention

It doesn’t matter if you’re writing an article, a newspaper or magazine ad, a web page, or even a Yellow Page ad. If it has a headline, that headline is the most important component of the entire package. Waste it, and you’ve wasted your time. Your headline is like an ad for your ad. It is responsible for getting the attention of your prospect and enticing her to read what you have to say. If i. . .

Use These 7 Ideas and You Will Never Suffer From Blog Block Again Guaranteed!

Is this you? It has been 3 or 4 days since you updated Your Blog. You know you need to make a Blog entry but you suffer from the Dreaded Blog Block. Here are 7 things you can write about so you will never suffer from Blog Block Again 1 - Write An Article Do you have an Article handy that you wrote before? Have you been meaning to write that article but still haven't gotten around to it. M. . .

Streamlining Internet Marketing

With each new Internet Marketing (IM) Guru, there comes a minor evolution in the field. While some only tweak an established rule, others, like Stone Evans of Plug-In-Profits (PIPs), completely revolutionize the industry. With PIPs, Stone Evans has created one of the most complete systems in IM, allowing even 'newbies' to go into IM and earn a living in a relatively short time. How does he d. . .

The Lean, Mean Profit Machine

That’s what every company wants to be, especially now when stock markets worldwide are falling and threats of recession loom large on every horizon. Management is being urged to ‘cut the fat’. Many times the powers that be interpret this to mean eliminating staff training programs and drastically cutting marketing. But they’re making a mistake. Instead of trimming fat, they’re amputating the ve. . .

The Massive Promotion Technique That Your're Missing

How would like to have an email list of thousands of people who are looking to buy products related to your website. Do you think could make money with that list? Of course you could. We’ll unless you’re using ebay to market your business you are missing out on this. Now I know this isn’t exactly a new idea, but many people think they can’t market with ebay because they don’t have products tha. . .

Are You Ready to Own and Operate a Business?

How often has someone thought of starting a business based solely on the fact they think it will be easier than working for someone else. Fact is, owning and operating a business can be one of the most grueling experiences you will have. Granted, there are many advantages, but unless someone has actually run a business there is much to consider before you make that decision. The following info. . .

Every Minute Matters: Discerning Attendee Types

Set one foot on the trade show floor and instantly you’re surrounded by people. Tall ones, short ones, old ones, young ones. C-level executives are rubbing shoulders with corporate nobodies. Some rush from booth to booth in search of giveaways while others draw your sales staff into long, pointless conversations. The good news is that between 80-90 percent of the attendees are often there to p. . .

Take Action with PMS - Productivity Management System™

“Success is about deciding what’s important versus what’s irrelevant in your life; it’s about self-motivation, self-discovery, self-confidence and enjoying the rewards of achieving your goals.” Heidi Richards This is part three in the PMS - Productivity Management System™. This is your to-do list of processes and steps you must take in order to fully realize your goals. Once you have crys. . .

Unleash Your Unlimited Power

Your Non-Conscious Mind is 98% of your full power. Your Inner Knowing is at least 986,743 times more powerful than your non-conscious mind. The reason is because this inner knowing has direct access to harness the infinite powers of the universe to produce results. Some people call this your higher self, your God presence within, your inner CEO, your innate wisdom and a host of other things. . . .

Writer's Block Begone!

Back when I was in college, I belonged to one of those professional associations for the video industry. (I was a student member.) The monthly newsletter had a column called "Writer's Block." Although called Writer's Block, no one ever wrote about this mysterious and debilitating condition. So, finally, one day I decided to tackle the subject. I don't remember much about the article except it s. . .

7 Questions to Ask Before You Advertise

Most business owners and managers keep a fairly close eye on their marketing budgets. And nothing throws a budget out of whack faster than advertising. Advertising, or paying good money to get your message in front of your target market, still has a place in your marketing mix, although it's not quite as effective as it once was. If you're going to advertise, you need to be smart about it --. . .

Healthy Eating Myths Shattered

Salt does Not Cause High Blood Pressure. Some things you need to know first to fully understand blood pressure, as well as helping you to understand about many other things in your body: The difference between average and normal. Average is a mathematical statistic. Don’t let that big M word scare you. All average means is that you add up all the totals you have and divide by the number of tota. . .

It's not that bad. The biggest lie we tell ourselves.

Some people say to themselves, junk food is not that bad. If you want to believe this than good luck. Remember how important your beliefs are and especially the ones that are faulty that you still believe. It goes back to what I said earlier. If you want to build a slim, toned and healthy body you need the right building blocks. Those building blocks are not found in junk food of any kind. I d. . .

Junk food is not easier to eat.

Body: There is something to be said about fast food being more convenient then healthy food that helps you be thin. I will give you that. But wait, how about this. Convenient when? It is definitely convenient now. How about later, when you don't have enough energy to do anything but go to sleep? Or when you cannot focus because all you feel like doing is taking a nap. Or is it more convenient w. . .

Diet Food Stinks!

One big thing that can keep you from eating healthy is the idea of the food. People often think it sucks and doesn’t taste good. That is the best thing of not dieting, the food tastes great. And since eating healthy is a “non-diet” the food also tastes great, often better than junk food. Have you ever had a strawberry that was so good it was almost orgasmic? People get caught up in comparing t. . .

Using PMS – The Productivity Management System™ to Discover What You Want in Business and in Li

“When I dream big, I see the possible, I discover potential, and realize that almost anything is within my reach. – Heidi Richards "The purpose of setting goals is to help us to focus our attention. The mind will not reach toward achievement until it has clear objectives. The magic begins when we set goals. It is then that the switch is turned on, the current begins to flow, and the power . . .

Using PMS/GPS – The Productivity Management System™ for Goal Planning and Setting

When I am willing to take a chance on me, do whatever it takes, thank those who have helped me along the way, and remember to pat myself on the back once the goal has been reached, I am fulfilled” – Heidi Richards In 1979, Harvard Business School did a study of its MBA graduates. They interviewed the graduates and asked them if they had clear written goals with plans for their career when the. . .

Standing Above The Crowd

In today’s highly competitive business environment it is critical to find ways to separate yourself from the other companies who sell the same – or similar – product and/or service. Here are several strategies that can help you accomplish this: Help your clients achieve their goals. Virtually every business person has specific goals they are striving to achieve. These can include everything fro. . .

Eating Junk Food -- The hidden price

You probably are very familiar with the benefits you get from NOT eating healthy. You get to eat food that tastes good, you get to be lazy and sit on the couch and veg out and watch TV. You get to not do all the hard work of exercise. There are many other benefits that people get from not eating healthy, and many others that I probably did not list. I am not going to list them all, because you . . .

Healthy Eating Made Simple

The confusion about eating healthy and dieting will now be cleared up, all in one easy sentence. Are you ready? Everyone is different. What is healthy for one person is not going to be the best diet for everyone else. You are different than everyone else. What food is best for you is not necessarily going to be what is right for everyone else. Some people do well on meat, others don’t. Some pe. . .

Healthy Eating Myths Destroyed

Some of the things you think you know that just ain’t so (these myths are not true): Eating Cholesterol does not increase your cholesterol levels Salt does NOT cause High Blood Pressure Eating Fat does NOT make you fat All refined carbohydrates are hazardous to you Artificial sweeteners of all kinds are not good for you All vitamins and supplements are NOT created equal Eating Cholesterol does. . .

Eating Healthy -- Why?

The most incredible thing you can do for yourself is have a big enough reason why that will totally light up your life and remind yourself of that reason every single day. We are going to go through a process to help you create your reasons why to make it almost impossible not to eat healthy. If you did this earlier you can do it with another area of your life now. If not DO THIS NOW! PLEASE. A. . .

Compelling Trade Show Displays Make Compelling Companies

Trade shows increase awareness about your products, showcase your services and enhance your image among your competitors and potential customers: in all a very powerful way to increase your sales. It is critical to arm yourself with the most compelling trade show display you can. At an event where your booth is one of hundreds, an attractive display creates the opportunity for a worthwhile disc. . .

What the Heck is a Blog?

Summary: The big deal about blogs and why your business can use one. Everybody is talking about blogs. They are everywhere: on the TV, in the newspapers, and all over the internet. With the number of blogs doubling every five months, there is no stopping the power of blogs. But what the heck is a blog? For the elegant simplicity and beauty that blogs create, they certainly have an ugly, ungainl. . .

Benefiting From a Regular Exhibiting Workout

How often do you exercise your exhibiting muscles? Do you have a regular workout designed to increase your tradeshow dexterity and boost your results? Whether you’re looking for strength training to increase your competitive edge, flexibility to improve your marketing strategy, or just general overall fitness, a regular conditioning workout program is a must. Before beginning an exercise progr. . .

Negotiations: The art, science, & sport of online deals

Negotiations can seem as complex as physics, and in fact, people go to college to study the science of negotiating just as they would the laws of nature. At the same time, negotiation is like an ancient art form, some sort of Zen mental jujitsu. When neither the Zen nor the science works, though, no one wins. Just ask any hockey fan out there. The recent lockout and cancellation of the 2004-200. . .